Branding Photography for Ivy Rackley | Southern Oregon Hairstylist & Hair Extension Educator

Brand photographer preparing camera on tripod during personal branding session in Medford Oregon studio.

Working with entrepreneurs who pour their heart into their craft is one of the greatest joys of my job as a Medford Oregon branding photographer. Recently, I had the incredible privilege of photographing Ivy Rackley who is a talented hairstylist, hair extension specialist, and educator in the beauty industry.

Ivy isn’t just known for her beautiful hair transformations; she’s passionate about teaching other stylists how to elevate their businesses through technical mastery and high-end video content creation. As she puts it, she’s in the busiest season of life - juggling motherhood, running a thriving salon, and stepping into her next chapter as a business coach and content educator.

During our branding session, our goal was to capture every facet of Ivy’s brand: her stylish, approachable personality, her technical skills in hair extensions, and her vision for helping other hairstylists grow their businesses. From chic headshots in a black blazer to cozy moments sipping wine in a soft, neutral sweater, Ivy brought her authentic, relatable, and stylish energy to every frame.

We photographed behind-the-scenes details of Ivy working her hair extension magic. Sewing, sectioning, flipping up rows, and creating the seamless blends that her clients adore. And, of course, we documented her in her element filming and editing content, embodying the modern hairstylist who’s just as savvy behind a camera as she is behind the chair.

One of my favorite things about Ivy is how deeply she believes in the power of community and connection. She wants her clients, and the stylists learning from her, to feel inspired, confident, and completely assured that she has something unique to offer. She’s created systems that work, and she’s on a mission to help others do the same, without sacrificing their bodies or burning out behind the chair.

Our shoot took place on my studio property just outside of Medford, Oregon which is a location filled with beautiful natural light, versatile backdrops, and the peaceful privacy needed for focused creative work. Ivy’s session was filled with laughter, movement, and that light-but-energetic vibe she envisioned for her brand.

If you’re a stylist, creative entrepreneur, or business owner dreaming of photos that reflect your brand’s true essence, I’d love to help you tell your story through thoughtful, elevated imagery. Ivy’s session is proof that your brand photos can be both strategic and deeply personal. A reflection of the vision, heart, and hustle you bring to your business every day! Reach out and chat with me - I would love to learn about what you are building and how I can help you catch fire and GROW!

Want to see Ivy’s FULL branding gallery? Click the link below to see what you could expect with your business branding session!

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